So much jewelry is beautiful, but there is another quality that truly determines if a piece is worth owning: wearability. Because let’s be real, how many times are you going to wear a necklace that refuses to lay correctly, or a bracelet that isn’t comfortable, no matter how pretty it may be?
The answer is GiGi Ferranti jewelry.
GiGi Ferranti’s designer, Gina, spent years in the fashion industry before launching her jewelry line. She even used to own her own boutique.
During the afternoon I spent with her in her showroom, nibbling on Italian cookies and trying on absolutely everything, Gina referred over and over again to the how of women could wear her pieces: the comfort, the functionality, the hundred different situations she’d considered and accounted for.
Her line’s sweet but sophisticated visual appeal is obvious, but it’s only the tip of the iceberg.
All GiGi Ferranti pieces are made right in New York City, which lets Gina be extremely hands-on in the manufacturing process. When I left her studio, she was about to head to the Diamond District to make some tiny tweaks to a pair of earrings under development: tweaking the proportions slightly so that they would work on women with both longer and shorter earlobes.
The level of thought behind each tiny design detail is staggering. This truly is jewelry that’s meant to go with you though your life, not just sit in your jewelry box.
I rarely wear bracelets myself, but I left the GiGi Ferranti studio thinking about these cuffs.
They’re chic, fun, interesting enough to want while still being simple enough to go with everything. And, of course, solid gold with diamonds. So luxurious!
And look!! They’re even beautiful on the inside.
Like me, Gina of GiGi Ferranti has a love of antique jewelry – she even used to work in an antique jewelry store. We’re both firmly on team “to tell if a piece of jewelry is well made, look at the back” and her jewelry shows that.
Everyone loves a statement piece – and GiGi Ferranti makes some killer ones (just wait!) but it’s an undeniable fact that those pieces just don’t get as much mileage as the everyday favorites, the pieces that you can throw on without a thought and feel good about all day long. In our vast world where so much is mass produced and you can order anything from anyone with a click of a button, finding a brand who blends beauty and wearability without compromising quality or style is rare. And it’s exactly where GiGi Ferranti excels.